Instagram announced today that with a new sticker in the stories section, it will be possible to create a string of public content. This feature allows users to comment on the same topic in response to stories. The Add Yours sticker, which was previously tested in Indonesia and Japan, is now available to the public.
Instagram says users can share the Add Yours sticker in their stories and see which of their audiences respond to them in their stories. This interactive sticker is used to create a chain of content to which each user can add their own story.
For example, suppose a user tells a story about a dress they wore that day and asks their audience to show their dress today. Finally, a series of stories are put together that show all the participants in the topic.
To use the Add Yours sticker, just select the sticker tool from the top of the navigation bar after preparing the story. Then start a public chat thread with the Add Yours sticker. Also, if your audience uses this sticker, you can tap on it and share your story about the relevant topic in response.
Although this feature is designed to engage more, it can also help find new people to follow. When you tap on this sticker through another person’s story, you can see other previously published stories about this topic.
The introduction of the Add Yours sticker takes place in the context of the fact that a few days ago, Instagram enabled public access to the sticker for sharing links in stories for all users. This feature was previously only available to businesses and active users with at least 10,000 followers.
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